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The global impression score of Bumble went down on average by 16 points across the main Western markets between May and June 2024 (YouGov BrandIndex). In...
Private label brands are gaining global popularity, with over half of shoppers buying more store-brand products due to improved quality and better value. Retailers benefit from...
Experiential retail media blends physical in-store experiences like product sampling and interactive displays with digital advertising to boost customer engagement and sales. Retailers globally, including Tesco...
When starting a new business, every cent is important. You should find tools that help a lot � without draining your wallet. For this reason, smart...
Users are fickle creatures, and even slight changes in your product (digital or physical) can make them scout competitors. For this reason, establishing brand loyalty is...
Pop Mart’s revenue reached approximately £693 million in 2024, with the Labubu series ranking among its top-selling properties across Asia and emerging European markets. While exact...
June used to feel louder. In years past, by the first week, high streets from London to Sydney were awash in rainbow displays, limited-edition product launches,...
